Brian Firenzi

5-Second Films, 5 Second Films, or simply 5SF is an American film group and website that develops and produces an online comedy web series of five-second long short films, as well as a series of long films that have been viewed over 500 million times on YouTube. It was started in the dormitories at the University of Southern California in the spring of 2005 by Brian Firenzi. The website went live in October 2008. Up until December 2013, they featured a new film every weekday, with the only rules being two seconds of opening titles, five seconds of film consisting of a quick set-up and punchline, and one second of end titles. Currently, films are being released non-regularly.