Ethan Payne

Ethan Leigh Payne, better known as Behzinga, is an English YouTuber, streamer, and influencer. He produces videos on gaming, football, comedy, and fitness and is a co-founder and member of the British YouTube group Sidemen. In 2019, Payne was listed as the 31st most influential online creator in the United Kingdom by The Sunday Times. As of October 2025, his main YouTube channel has 4.9 million subscribers and 585 million video views. He is the co-owner of XIX Vodka, Sidemen Clothing, restaurant chain Sides, and cereal brand Best Breakfasts.