SEGA Racing Studio

Sega Racing Studio was a computer and video game developer established in 2005 for the sole purpose of developing AAA Sega racing titles. The studio had radically expanded from a small group of people to a team of over 60 employees by the year 2007 drawing talent from other major British developers such as Rockstar Games, Rare, Codemasters, and Criterion Games. Its mission statement was to create driving games for the Western market while paying homage to Sega's legacy in the genre and developing new racing IPs.